Areas to Focus to enhance Strategic Planning:
1. Focus on achieving Clarity regarding Goals &
Objectives
2. Focus on Completing a thorough scan before defining
Strategies
3. Focus on applying a monitoring plan
WHY?
Goals and Objectives are inter-related. They are "broad
long-term aims that define accomplishments of the "mission and
objectives" as specific, quantifiable, relevant and realistic targets that
are used yo measure the accomplishment of a goal over a period of time. Thus it
is right to say that goals describe the
strategic intent of the organization while objectives are the strategic
targets.
If objectives are set but not goals, the organization’s
members may fail to understand the bigger picture, or lack clarity regarding
why an objective has been set and its importance.
Scanning is all about getting it really Clear. The team must
take time to complete a thorough scan relative to each objective. It will help
to ensure the right strategies and action plans are identified and pursued.
While many are good at identifying possible ir existing
barriers or challenges to achieving an objective, fewer are successful at
clearly defining and agreeing on the factors that are critical for success.
These factors are conditions or broad activities that are required to achieve
an objective. Only after when the key barriers and success factors have been
clearly identified, only the strategies and action plans can be defined and
determined.
Monitoring the Plan is important and must be urgent and top
of mind. This third area of focus a crucial. Most often than not, despite the
best of intention, the hard work invested in developing the strategic plan is
not supported with the necessary follow-up to monitor how reality is unfolding.
The basic questions that need to be put in mind when monitoring
a strategic plan : Did we do what we said we were going to do? Are we making
the progress that we intended? and Are we going in the right direction?
Sharing and providing feedbacks regularly with organization
members is crucial to keep them informed, focused and engaged in contributing
to the achievement of the strategic plan.
When embarking on a Strategic Planning exercise or having a
plan that need to be monitored, it is important to consider how one can enhance
the chances of achieving the strategic plan by focusing time and attention
where it can make a significant difference.
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